DIG
Beginner
Digital Marketing
Social Media Marketing
Master Social Media Marketing with this in-depth training program designed for the African tech community. Whether you're just starting out or looking to level up your skills, this course provides everything you need.\\n\\nYou'll work on practical exercises that mirror real-world challenges faced by developers and tech professionals. Our step-by-step approach ensures you understand not just the 'how' but also the 'why'.\\n\\nJoin thousands of students who have transformed their careers through our courses.
Course Syllabus
Week 1: Week 1: Marketing Foundations
- Introduction to Digital Marketing Preview 41min
- Content Strategy Preview 34min
- SEO Fundamentals 15min
Week 2: Week 2: Core Channels
- Social Media Marketing 40min
- Email Marketing 21min
- Paid Advertising 37min
Week 3: Week 3: Analytics & Optimization
- Web Analytics 33min
- Conversion Optimization 39min
- Marketing Automation 18min
Week 4: Week 4: Marketing Project
- Building a Marketing Plan 25min
- Campaign Execution 23min
- Reporting & ROI 29min