DIG
Beginner
Digital Marketing
Email Marketing Campaigns
Embark on your learning journey with Email Marketing Campaigns. This course is designed to be accessible to beginners while providing enough depth to challenge experienced learners.\\n\\nYou'll gain hands-on experience through interactive coding exercises, quizzes, and real-world projects. Our community forum provides support whenever you need it.\\n\\nInvest in your future today and join the next generation of African tech leaders.
Course Syllabus
Week 1: Week 1: Marketing Foundations
- Introduction to Digital Marketing Preview 37min
- Content Strategy Preview 27min
- SEO Fundamentals 29min
Week 2: Week 2: Core Channels
- Social Media Marketing 25min
- Email Marketing 38min
- Paid Advertising 28min
Week 3: Week 3: Analytics & Optimization
- Web Analytics 35min
- Conversion Optimization 38min
- Marketing Automation 44min
Week 4: Week 4: Marketing Project
- Building a Marketing Plan 17min
- Campaign Execution 31min
- Reporting & ROI 44min